Cloud kitchens · Virtual brands

Run every virtual brand from one kitchen record

TajerGo lets one cloud kitchen sell under several brand names while cooking from one line and one stock record. Each ticket carries its brand, each dish draws from the same ingredients through its recipe, and sales can be read brand by brand. Starter includes one brand, Growth three, and Scale more.

TajerGo virtual brands page listing Burger Bros, Fry Society and Sweet Lab run from one kitchen, Karama Cloud Kitchen demo tenant
Demonstration data

Step by step

How it works

  1. Set up each brand once

    Give each brand its name and its menu, built from the same item and recipe library, so a new concept is a layer on the kitchen you already run.

    Three brand menus, each with its own price, built on one shared recipe.
  2. The brand rides on the ticket

    Orders reach the kitchen display with the brand in the header, so the line and the packing bench know whose bag they are filling.

    TajerGo kitchen display with two tickets, each headed by its brand name, with modifiers, item notes and elapsed timers
    Demonstration data
  3. Ingredients are counted once

    The chicken, bread and sauce base behind three menus sit in one stock record, so the same kilo is never counted as free for every brand at once.

    Shelf stock levels shared by every brand, with a low item flagged.
  4. Read each brand on its own

    Sales and margin can be read per brand, so a busy name that loses money after commission stops hiding behind the kitchen total.

    Menu price, less commission, food cost and packaging, leaves what one brand order keeps.

What you can do

  • Brand name on every ticket

    The kitchen display heads each ticket with its brand, next to order number, timers and packing notes.

  • Brand selector at the POS

    Pickup and phone orders taken at the counter are rung up under the right brand.

  • Channel orders mapped to a brand

    Orders arriving from a channel are matched to their brand, so they do not land as unassigned sales.

  • Pause or archive a brand

    A seasonal concept can be paused and brought back with its sales history and recipes intact.

  • Brand allowance by planStarter plan

    One brand on Starter, three on Growth, more on Scale. The limit applies across the whole business account.

Frequently asked questions

How many virtual brands can one TajerGo account run?

Starter includes one brand, Growth includes three and Scale goes beyond that. The Free plan does not include virtual brands.

Do the brands need separate menus and recipes?

No. Each brand has its own menu and names, but dishes are built from one item and recipe library, so a shared sauce is written once.

Can I stop a brand without losing its history?

Yes. Pausing or archiving a brand keeps its past sales and recipes, so you can compare it later or bring it back.

Can the kitchen tell brands apart during a rush?

Yes. The brand is printed in the header of every kitchen display ticket, above the items, modifiers and packing notes.

Bring two of your brands to the demo

Book a demo or start on the free plan.

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